Marketing Plan

The challenges of finding new buyers requires fast response marketing programs, leading edge technology and the financial ability to advertise your home throughout the marketing term. When you list your home with me, you have the benefits of a real estate agent with the knowledge and experience to take your property from initial listing through final act of sale in a smooth professional manor.

The appearance of your home, a buyer’s first impression, and other considerations can also affect the sale of your home. Once these items are in order, effective marketing will help ensure that your home is sold in a timely manner at the best price.  These are some of the ways I will drive traffic to view your home:

  • Provide expert advice for setting an optimal selling price
  • Full digital photo shoot of your home’s interior and exterior
  • Multiple Listing Service (MLS)
  • Multiple Online Photos
  • Internet is Key – Your home will be promoted on over 70 search engines including Google, Bing, Yahoo, and many more.
  • Real Estate directories (i.e. Realtor.com, Homes.com, Homefinder.com, etc.)
  • Your home will be a Showcased property on Realtor.com
  • Social Networks (i.e. Facebook, Twitter, LinkedIn, Pinterest, etc.)
  • Your listing extended to a database of agents who have set-up their buyers for auto-online searches
  • Featured Listing placement on www.ritahallum.com
  • Promoted on www.crye-leike.com
  • Distinctive Yard Signs
  • Just Listed postcards
  • E-mailed upon request to potential prospects
  • Visual Tours Home Tour
  • YouTube Video
  • Virtual Agent service emails buyers property updates
  • VoicePad – phone line provides up-to-date audio descriptions of properties while capturing prospects contact information to follow-up with them
  • Networking with cooperating real estate professionals making them aware of your home
  • Referral Networks I have access to will be made aware of your home
  • I’ll do the necessary research and pre-qualify all potential prospects
  • Print Advertising
  • Custom color-designed brochures
  • Distribute Property Brochures to Select Prospects and/or REALTORS®, and Top REALTORS®.
  • Home enhancement recommendations that would improve your selling price
  • Direct mail, email, to send upon request to prospective buyers, and to distribute to cooperating real estate agents.
  • Complete review of your competition and what you will be directly compared to, as well as, provide updates of any new listings that may pose as competition while your home is on the market.
  • Home Buyer’s Guide
  • Newspaper Advertising
  • Make myself available for your convenience to coordinate appointments and showing schedules seven days a week.
  • Follow-up with buyer feedback, agent showing comments, market updates, and competitive pricing
  • Arrange for Home Staging – Try looking at your house “THROUGH THE BUYER’S EYES” as though you’ve never seen it or been there before. Any time or money invested on staging should bring back more money in return, and hopefully a faster sale.
  • Computerized Appointment Service – open 7 days a week
  • Key box for easy showings
  • Office Agent Property Tours
  • Open Houses
  • One Year Home Warranty Available for Sellers and Buyer
  • Home Services Concierge